Evaluation

Progress from preliminary task

As you can see the magazine on the right is my preliminary task which was a school magazine. In this magazine I used very basic skills. The colours scheme I used for my preliminary task was very simple. I used purple, red and white. Looking back I do not think these colours work well together and will not catch my audience attention. Also the purple looked to dark on the black so I should have used a brighter purple to stand out. The colour scheme I used on my music magazine was much more eye catching. I used black, purple and grey as these colours attracted my audience and would catch their attention. The colours I used worked well together to make my magazine stand out more. The layout of my preliminary task is very plain and looks empty. I feel there is not enough cover lines as there is only two and there is a lot of empty space, not standing out. Also as white is the background it makes it look empty as it makes it looked very plain. The layout of the title is very unique but I feel it some readers may get confused as it is not in a straight line so the may not think this is the title. Also I have a cover line at the top of page so some people may think this is the title and it makes it look very unprofessional. Whereas in my music magazine I have used many cover lines which tells you more information what will be in the magazine so this will attract the audience to want to read the magazine. Also my title is at the top of the page straight so the audience understand this it the title. I have a cover line above the title but I have made the title much bigger and stand out. The reason I wanted a cover line above the title is because I wanted the audience to see the ‘Exclusive’ first in the route of the eye so they would want to read about the magazine. I have also made the cover lines much catchier so they stand out and you will want to read about them. My main cover line is in the middle of the page and much bigger than the other cover lines so the audience can see this is the main cover line and will want to read about this the most. The fonts I have used on the preliminary task are very plain and basic. I use word art for these fonts so the no look effective at all. Also the fonts are mainly the same so this does not make it stand out. For my music magazine I used a website that you could get effective fonts from. As you can see I used many different fonts so the magazine stood out. The title and the main cover line are much more unique fonts that I got from the website. This was to show my skills and they would stand out on the page. The image on my preliminary task there is two people in. I felt this may put some readers off as they would only want to read about one, unless that it is a band. I feel it makes the page look to cramped with two people on the front. I wiped the background out to make it white I feel this was a good idea not having the background so I carried on this skill in my music magazine. This photo is also not edited so it does not stand out. For my music magazine I downloaded a photo editor so I could make my images look much more professional and stand out. Also instead of rubbing the background out to make it white I used a tool on the photo editor so I could have any background I want. This made it look much more effective. I also edited all my images so it should the skills I developed. Therefore this shows I have gained more skills such as an eye catching colour scheme, more unique fonts, using the space given, editing photos and thinking about the route of the eye.

My preliminary task helped me gain skills in many different ways. I also learned how to make my magazine fit into the genre and catch my audience attention. By thinking of the route of the eye it helped me as I knew where to but my text and images.




Skills used.

The main skill I used was camera work. I took many photos but to show my camera skills I took different types of photos. For example I took a mid shot for my front cover this was the model had eye contact with the audience making it look more effective. I also had a close up picture of a different model on my front cover again to show my skills of camera work. For my contents page I took a long shot. This was because this was the fashion icon so the audience would want to see her whole outfit. For my double page spread I took another long shot but again to show my skills I made it a low angle. The reason I made it a low angle was because I wanted my model to dominate the page so this would be the first thing you notice. The reason I used a long shot was because they would want to see the whole of the model whereas on the front cover they only saw part of them.

The main skill I used was editing the pictures. To edit my pictures I downloaded a photo editor software called gimp. This allowed you to edit your photo how you would want.

I feel this was the photo that was edited the best to fit in with the convention. The first thing I done was crop the image so it was easier to handle. I then used a tool that cut the image out so I could put it onto and background I wanted. This was this hardest part and you had to go round the part of the image you wanted. The reason I wanted to without a background was because this show my skills and also make it look more effective towards my audience. Once I had the image I wanted to work with I then used a brightness tool so you can see my model and for it to look more effective. As in the first image it looks very dark and dull and the audience would have not been apple to connect as well with the image. After using the brightness tool I used the contrast, which I think it gave it more of an effect making the image look more professional. I then airbrushed the photo making the model look more tanned and any marks that could be seen to be removed. The reason I used this was because the fashion industry now wants everyone to look perfect and as my model was a fashion icon my audience would want them to look perfect and they would want to look exactly like them. The final thing I edited was the models make up. I still felt that the eyes were to dark so I edited this by making the sclera whiter, and making the pupil a lighter blue I felt this made a lot of difference to the image as the eyes are the most important part of the image because it is more effective with eye contact. The last this I edited was the models lips. I made them a brighter red making the model look like she had the latest make up.

My magazine compare to real ones.

The front cover I compared with mine was the Vibe magazine I analysed. The main reason I chose this magazine is because the genre is the same and I felt this magazine stood out the best. Another reason was because my artist was a rapper the same as Kanye West so it helped me with my cover lines. The thing I thought that stood out on the vibe magazine was the grey background. This was because most magazines either have a white background or nothing. I also felt it showed of my skills in photo editing. It makes the page look fuller as by having a white back ground makes the page look empty. Another thing I kept the same was an exclusive at the top of the page. The reason I kept this was because I felt it would attract the audience in more as they would want to know to about the new film. I felt that the Vibe magazine did not have many cover lines so I added more so it would again attract the audience in more as they would want to read about them. I also made my cover line a different font and much larger than the rest. The reason for this was because I wanted it to stand out more as this was what I would want my audience to read. I have chosen the colour scheme of mainly purple and grey. This is because I wanted to attract both genders and I felt this colour would. Unlike the Vibe magazine I decided to have another image on my front cover. This was because I felt it was more effective and also showed off my photography skills.

Contents page

I compared my contents page to the ‘Rap Up’ contents page I analysed. The reason I chose this contents page was because i felt it fitted in best with my genre. Also I feel this page is very eye catching and stands out from competition. Most magazines have more than one image on but I used this magazine as I felt one person taken up most of the page look very unique. I made the background the same sort of colours as I felt this made it look more effective and would stand out. By having two colours as a background makes the page look very effective. The reason I have chosen the colour of the text to be purple and then white as I feel black would not stand out and much as the background is dark. I have used the same sub headings, features and Fashion because I felt this was very unique and would attract both male and female. Another thing I done the same was have the fashion icon on the same page so they would want to read about them. By making the model wear fashionable clothes it would make the audience want to read about it. I did not want a lot of text but I felt the ‘Rap Up’ contents page had not much text so I added more text than what they had. This was because I felt by having more text it gives more information about what’s inside the magazine. I did not have my model laying down as I thought by having her stand up it take more of the page up. As in the ‘Rap Up’ contents page there is a corner of empty space I used this up by having my model standing up. I made my title different. Although I thought this title was very unique and different I felt it was harder to read so I made it straight. Also it would fit in with the rest of my magazine as all the other pages have straight titles, this makes my magazine look more professional.

Double page spread.

I compared my double page spread with the ‘Rap Up’ magazine I analysed. The reason I chose this was because I felt this fitted best with my genre and was also unique. The main thing that inspired me was that the image was in the middle of the page. The reason I wanted my image in the middle of the page as I thought this made it look unique and make it stand out, as most articles have the image on the right hand side of the page. Also by having it in the middle I felt it could have more text. Another thing that I felt worked well was having the interviewers writing in bold to stand out and so then reader could tell the difference. Not only did I decide that I wanted it bold I made it a different colour and this would also make the page look more colourful and stand out more. As my contents page had to colours as the background I decided to keep it going but I changed the colours. The reason I had it white and sliver was because I didn’t want the background to dark as then you would not be able to read the text. Also the image would not stand out as much. The main difference between the articles is the fact that I had a long shot of the image. But as I already have a mid shot of the model on the front page I decided to have a long shot so you could see the whole of the model. I kept the model in casual clothes as I felt this was what would catch the audience attention more as they could connect with it more. I used an ipod and headphones as my prop. The reason I used this as a prop was because it fitted in with my genre as it was a music magazine, and by using a music prop this would make it stand out. I have kept the same font and colour for my title throughout. The reason I chose to do this was because this made it look much more professional as it keeps the same scheme throughout. Another thing I also done with my title was make the artists name larger than the rest of the title. The reason I done this was so this would be the first word that the reader would see and notice. The reason I wanted his name was because this was who the article was about. The title was also the same as the main cover line on the front cover as the audience would then notice it if this was what they were looking for.

Progress made.

The first image was again just a layout without any images and text. I had put the colours I wanted to use and the fonts I wanted to use. My second draft I did not follow my layout so I could compare to see which of the magazines fitted best with my genre. I felt that my first layout fitted in best as with my genre and also stood out the most. My third draft I stuck with my original plan to see if it would work well once everything was on and I felt it fitted in with my genre.

I created my magazine on publisher. The first contents page I done was just a layout. I have the colours I was going to use but no text or images. The second contents page I created I did not follow my original plan because I felt I should try something different so I could compare. The reason I stuck with my original idea was because I felt the white background made it look to empty. The third contents page I created I stuck to my original layout. I felt this looked a lot better than my second draft. I feel it fitted in with my genre much more then my scone draft. On my final draft I only made a few changes as I felt it did not have to be changed much. The two thing I changes was making the headings bolder and changing the fashion to purple. The reason I changed it to purple as purple was in my colour scheme and black was not.

The first double page spread was just a layout that I could follow without any images or text. Even though I added the colours I would use and the title font. The second draft I created I did not follow my layout as I could again compare to see which one I would prefer. My final draft again I decided to sick with my original plan. The reason I stuck with my original plan was because I felt my 2nd draft again looked to empty with a white background. Also it fits more with my genre and would attract my target audience more.

Following Conventions.

There are many conventions in a R&B music magazines. I followed the conventions by using an R&B magazine that I would want my magazine to look like. I chose two magazines. The two magazines I chose were Vibe and Rap Up. I felt by having two I could mix them together to make a unique R&B magazine. Even though I wanted a unique magazine I still followed most of the conventions.
The conventions I used for my front cover are:

• A celebrity on the front cover
• Mid shot image
• Cover line at the side of the image
• The main cover line large
• Hotspots on the important parts on the magazine
• Title at the top of the page
• Short & snappy title
• Colour scheme to stand out
The conventions I used for my contents page are:
• Contents page to be at top of the page
• Dominate image
• Information about magazine
• Different model from my front cover
• A fashion part
The conventions I used for my double page spread:
• Large dominate image of celebrity
• Artists name largest part of text
• Stand first before the interview
• Interviewers questions text different to the answers
• Title large and dominate

Front cover conventions.

I felt the biggest convention I should follow was having a celebrity on the front cover. The reason for this was because it would attract more readers as they will want to know about this celebrity. Whereas if you had a non celebrity no one would notice and it would not appeal to my target audience. I used a mid shot of my celebrity as it then makes eye contact with my audience making it more effective. You can also see the emotion in their face. A mid shot on the front cover also allows the readers to notice the celebrity straight away. I had many cover lines at each side of my image, this was so it attracted the people to read my magazine. Having cover lines on the front cover teases the audience what’s in the magazine, so they will want to read about them. I have mentioned different celebrities on my front cover as this will also attract my audience as they will want to know about celebrities and their lives. I have made my main cover line a lot larger than the rest so my audience know what my main article is going to be about. I also have it in the middle so it is away form the other cover lines, this also makes it stand out. My four hot spots are on the title, price, my celebrity and my main cover line. I feel this is also a big convention as in the route of the eye I would want my audience to notice these things as I feel these are the most important things on my page that would attract people to read my magazine. I have my title at the top of the page as I would want it to be the first thing you see in the route of the eye as then they remember the title. It is not at the top of the page as I have a cover line above this so this could also attract my audience. I have made my title short and snappy so it sticks in the readers head so they could tell other people abut my magazine. The final convention I followed on my front cover is a colour scheme that stands out. The colour scheme I have chosen is purple, sliver and black. The reason I chose these colours was because it would attract my target audience which was both genders. As these colours are unisex colours it would attract my target audience. Overall I feel that my front cover has worked very well and by following the conventions it has helped me attract my target audience.

Contents page conventions.

The biggest convention I found on the Contents page is having the title at the top of the page. The reason this is important is because this is the first thing you want your readers to see in the route of the eye. The reason you want this to be the first thing is because the readers then know what page it is and then can read what’s in the magazine. Another convention I found for all magazines is having information about the magazine. R&B genre magazines usually have a short title and then a little bit of information about this. I have chosen to follow this convention as I felt this was the best way to attract my target audience. The reason they have information about the magazine is because they can see if it is interesting before purchasing it. This gives the designer the chance to tease the audience to buy the magazine. So it the information is normally short and snappy. Another convention I found R&B music magazines have is a fashion part on the contents page. The reason I decided to follow this convention as my readers then know they will be other things not just music, but by keeping the genre the fashion will be about a music artist. The image on a R&B music contents page is normally dominate and takes up the whole page. This is because it makes it stand out as there is not a lot of writing so the image takes up space. Also the model is mainly different to what will be on the front cover. This is because the readers then know there will be other celebrities in the magazine not just the one with the main article.

Double page spread conventions

The main convention I feel for an R&B music magazine is to have the title large and dominate. The reason I feel this is important because I wanted this to be the first thing my audience to see in the route of the eye, as then the readers know who and what the page is going to be about. The title should also be catchy as this will then stick in the readers head. Also the artists name should be the largest part of the title as this is who the page is about. As this is the main cover line this is what the readers will want to read about so making the artists name the largest it will stand out. The image is also large and dominate as this would also stand out to the reader as this is the celebrity they are reading about. It also makes the page look more interesting rather than just having text. I decided to have a stand first before the interview as this encourages the reader to read the magazine as it explains the interview in a short way so the reader will ant to carry on. The last convention I followed was having the interviewers text different to the interviewee so the audience no who is asking the questions and who is answering them. If they were in the same text I feel it would confuse them. Overall I feel my double page spread stands out and by following the conventions it help me to get my target audience attention.

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Final magazine front cover

Final Magazine

My magazine

draft of my magazine

double page spread improved

Front cover improved

double page spread improved

Magazine

Interview

Welcome Allen. Allen you are the claimed to be the ‘next big thing’ in R&B music.

(Laughs) I wouldn’t say that.

So you’ve got a new album coming out soon, tell us a little bit more about it?

The album is called ‘The Wake Up’. It is being released January 29^th. It features two of R&B’s biggest artists Jay Z and Kanye West. I also start tour on 7^thMarch which should be great.

What is you favourite track on the album and why?

Well it’s got to be Monster!! This is the one I recorded with Kanye. When I was recording music before I got famous he was the artist I inspired the most. Working with him was just amazing. He is such a great guy and hopefully I will record more tracks with him in the future. Not only that I feel this track is the track that my fans will inspire as it is about my journey of how I became famous.

So you said Kanye inspired you the most. Was there any other artists that you were inspired by?

50 cent also inspires me. But the reason Kanye inspires me the most is because his songs always having a meaning to them or are about his life.

How did you first get noticed and become famous?

Well I was making albums before I became famous but wasn’t doing anything with them. I then began to put a few of my tracks on to you tube. At the start they were only getting a few views but the more tracks I put on the more I got noticed. Then I got an email from Jay Z and he said he was interested in my music and gave me his contact number. At first I thought it was a prank. So I rang him and he said how felt about him giving me a record deal. Of course I couldn’t say no!

Wow. So 2010 was a great year for you. So how are you dealing with all the fame?

Well I have only really started to get noticed. As I have only just got into the charts last week. At the minute I am enjoying the fame. Haven’t had much paparazzi yet but I’m I have it all to come (laughs).

Where have you performed in the past?

I didn’t really perform before I got signed. But when Jay Z signed me on I was an opening act for a few artists. I performed at the O2 Arena and Newcastle Metro Radio Arena.

Out of the two what Arena had the best atmosphere?

I have got to say O2 Arena. This is the one I am most looking forward to when I do my tour in March.

You said that you were an opening act. Did you perform your own songs or did you perform covers?

Jay Z felt for my first performance it would be best if I done covers to see the audiences reaction. I agreed as I was a bit nervous about performing one of my own songs to start with. Once he heard the audience reaction he said I have got to perform my own song for the next performance. Again the audience reaction was amazing.

Does this mean you write your own songs?

Yes I write most of my songs. I write a song and see if Jay Z likes it, he normally does but sometimes he adds a few of his ideas. The track I done with Jay Z and Kanye West, we all put our ideas together to come up with the tracks.

Except for your album is there any other way you fans can gain access to your music?

A few of my songs are already on Itunes and once my album is out my album will also be on there. I also have a website so my fans can write to me and ask me questions. I have songs on my website which they can download. Some of the songs on my website are exclusive and are not on my album.

For people trying to become artists what advice would you give them?

Erm well just keep trying to get noticed. Try a few gigs and clubs and pubs got to start somewhere. Or just keep putting songs on you tube and with luck you might get noticed.

Is there anything else you would like to say?

Thank you for having me. And to all my fans buy my album and come to the tour it will be great.

It’s been great having you here and I hope your album gets many sales. We also hope your tour goes very well. Best of luck for the future.

Questionairre

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Focus group

Questionnaire results

The main things I found out in my results was that my gender was mainly females so I will need to make it appeal to males also as I am aiming at both genders. It also showed my that my target audience were ranged between 13-22 this was what I was aiming for. By having a wide range of target audience I will need to add different times of things that will attract all ages. I will do this by making my magazine look really mature. The main music type chosen was R&B which is the type of magazine I am doing. Pop was also a popular one so I will add some artists that are aimed at pop as well as R&B, this will make it appeal to a wider range of audience. My target audience want a new artist so my main article will be about a new artist, this will be and interview about different things that will appeal to a wider range of people. The main colour scheme was sliver, purple and black this aims at both genders and will attract both genders. Also these colours are unique and will catch the audience attention as it will stand out from competition. All of these questions will help me decide on my magazine. If I follow all of my results then my magazine should they stand out to my target audience.

To improve my questionnaire I could have asked about the hobbies they had as then it could have help me to decide what topics I could put in my contents page so it makes them want to read about it.

Analysis Vibe Double Page Spread

The first thing you see in the route of the eye is the title of the article. I feel they have made this the first thing you see is because this is the most important piece of text on the page as it is the title. The title does not make much sense I feel they have done this so you have to read about it to understand it. I feel they have use Rihanna because she is one of the most famous R&B music icons around. She also sings different type of R&B that will attract a wide range of people. Also the title has another big R&B icon which is Drake. I feel the reason they have mentioned his name because this will attract more of an male audience as well. The text writing that says ‘What’s My Name’ is in capitals and is in big bold black letters and has a yellow background behind it.  They have made it black because black is one of the boldest colours and they have made it bold because they want people to notice it so they will read about it. I feel they have used the colour yellow because yellow is also a bright colour that will grab there attention, yellow also means happy. The text that’s says ‘Rihanna ft Drake’ is in blue. Rihanna is all in capitals and Drakes isn’t I feel they have done this because Rihanna is the main person as the article is about her but you know it will probably mention Drake, I feel they have but the text in blue because it is more o a male colour then yellow so it is trying to attract the males. The next thing you see in the route of the eye is the another title ‘Hair today gone tomorrow’. I feel they have put this page because Rihanna is a massive fashion icon and females will look up to her and would want her hairstyles. So to attract more of an audience they have put about 4 different hairstyles that Rihanna has had in the past year. I feel they have done this for two reasons. The first is because I they want to show how much she has changed and also how she can pull them all off, so other people will want one of these hairstyles that will suit them best. This text is the same colours as the main title. I feel this is because to grab the audience attention as black and yellow is both bold colours and will grab the audience attention. The route of the eye then goes down to the primary optical area and the whole of this is just Rihanna’s face. This picture is conventional as she is making eye contact with the audience, I feel this is because the audience then feel mote connected with celebrity, and it makes the photo looks more effective. Another thing that grabs Rihanna’s hair as it is bright red. I feel this is why they have the image is bigger than it should be so her hair catches the audience attention. The route of the eye then goes down to the terminal area. The first thing you see is a little yellow box that has a sub title saying ‘along similar lines’ this is convention as it is short and catchy as then people will want to read this because they will want to know what this means, there is also only a little bit of text in this box and it wouldn’t take to long to read so they will read it. After this it has the last picture of Rihanna’s hairstyle now. I feel this is because people will then want this hairstyle as it is in fashion. The four hot spots are all on the large image I feel this is because it is the biggest and most important thing on the page. The colour scheme that have used is black, yellow and white. The main articles background is white. I feel they have just made it white so that text and image stands out more so it catches the audience attention more. The second article about her hairs background is black but still uses the yellow box and black writing inside. They have done this because they audience then know it is about something else but it is about the same person. I feel this makes the page more interesting as it also has hair tips for girls and as Rihanna is a massive fashion icon they know people will read it and will want to buy it. Also this makes the magazine stand out from other competition on the market.   The image is in the middle of the page and the two article either side. I feel they have done this because you can tell the articles are different. It also shows it is about the same person. It also makes the image stand out more as the middle page focuses on this. The whole page only has a little bit of text. I feel this is because people will then want to read it as there isn’t to much to read so they will more likely to read. The main text is talking about Rihanna’s text so it is advertising her new album, and also Rihanna’s favourite song on there which is called ‘What’s My Name’ this is why the main article is called this. This title also sounds catchy. The text is talking to the audience so the audience feel involved so they feel that they have to buy the album and have to listen to this song.  ‘We’ve listened to it 14 times in a row and still don’t hate it’ this is what it says in the article I feel they have said this because it makes the song sound brilliant and makes the audience want to hear it and want to buy the album.  I feel this target market is aiming at 16-20 as it even says in the article that the song is about sex and I feel Rihanna is trying to aim for that age range as younger children would not understand.

Analysis Vibe contents

The first thing you see in the route of the eye is the subtitle ‘Features. I feel they have out this first the on the route of the eye is because they feel it is important to have the list of features first. The next thing you see in the route of the eye is the title contents. This is the most important piece of text on this page because it is the title of the whole page and the readers may get confuse if there is not a title on the age. This word is the boldest on the page this is because they want this to be the thing that stands out the most on the page. I feel it is white because against the colour red it stands out and makes it stand out. The word contents is in a different way from other magazines this is to make it stand out and stands out from other competition in the market. Also it will make people want to read the magazine because it is different and unique. The next thing you see in the route of the eye in the primary optical area a famous rapper Plies. I feel they have put him on the contents as he is a big rapper and most people know him. Also having him on the contents means that he is going to be in a main article and people will want to read about him. The next thing you see in the route of the eye in the terminal area is his tattoos and chains, this shows he is ‘gangster’ and people will want to be like him. All four hotspots are aiming on the Plies face this is so the readers are focused on his face. The colour scheme used is white and red, I feel the background is because it is trying to represent danger and Plies looks dangerous on this page and he will want people to be scared of him. I feel they have chose white because white looks bold and stands out and it also makes it look more attractive. I feel they layout works very well as contents is not first but it still stands out the most on the page and it makes the contents page look different. I feel they should described more about what features inside as I do not feel there is a lot there so some of the readers feel there might not be interesting things in the magazine. Another unique thing about this page is that is had a fashion list. I feel this will attract more people as people care about fashion and the way they look as they want to be wearing the latest fashion of were their icons are wearing. I also feel the text in both feature and fashion lists could be bigger as it does not stand out much as they are really small so to make it easier to read I feel they should have made it bigger. I feel this target market group is 16-20 because I feel Plies is trying to attracter and older age as his songs have swearing in them and are about violence so I do not think children will listen to them. Also this is the age that are most obsessed with the way they look and want to keep up to date with the fashion. The genre of this magazine is R&B this is because rap is R&B. The gender for this is both male and females as females are more into the fashion and the males are more into the rapping.

Analysis Vibe front cover

The first thing you see it he route of the eye is the title ‘VIBE’ in big bold writing. I feel the reason it is bold as it is the most important thing on the page and the company would want the audience to know the title of the magazine before they buy it. I feel the reason they have blue because I feel this magazine is more in the male gender so this will attract males more. The title is also conventional as it is shot and memorable. Also if it is catchy the audience will know the magazine and this will get it more readers. They will want it large so the audience will notice it on a shelf and so it will stand out from other competition on the market. The next thing you see in the route of the eye in the primary optical area is the celebrity on the front. The celebrity they have chosen is Kanye West. This picture is follow the conventions as it is a large dominate icon that takes up the whole page. Also the picture is taken so that the audience are making eye contact with him I feel this is because the readers will then fell more connected with the celebrity on the front cover also it makes the page look more effective. This is so the audience can notice the celebrity and will want to buy it to read about them. Most magazines have celebrities on the front page as this will attract more readers as people look up to celebrities and would want to live there lives like them. I feel they have chosen Kanye West because he is one of the biggest R&B rappers in the music industry. Also males like him because they want to be like him and females also like the music and so females will maybe attracted to him. There isn’t nothing in the terminal area, this is not conventional as most magazines have their main teaser at the bottom as then it can be as big as it wants so people will notice it. Instead Vibes main teaser is at the top of the page. This teaser is about a film about a rapper. I feel they have put this teaser on here because it is relevant to the audience as it has the same target market. I feel they have put it at the top as it is near the first thing you see in the route of the eye this is so people will see and notice this first. If the audience notice there is exclusive on the new film they will want to read about. They also have another main teaser which is about the celebrity on the front. The article will be about ‘His 50 Greatest songs(and 10 to delete)” I feel they have said this so people who may not know him that well will then realise how great he is if he has 50 songs. Also his fans will want to know about him and his 50 greatest songs.  As saying and 10 to delete makes sit sound more exciting and may confuse some of the audience so they will want to read they article sop they now what it is about. On the other side of the page it says about more great R&B signers, I feel they have done this so people who also like these people will defiantly want to buy it so they will know that it is about other people as well as Kanye West. The type of language that use is mainly all teasing the audience or they are advertising this is so it is attracting the audience so they will want to read about there articles. This is conventional for a magazine as they will want to attract the audience. The colour scheme they used is grey, pink and blue. I have made the back ground grey as it is dull so when they put the bright coloured teasers on it will make them stand out also the picture on the front will also stand out more. I feel the colours pink and blue work very well with each other and are both very bright colours that will attract the audience. Blue is a male colour that will attract the males and pink is a feminine colour that will attract the females. The text they have used is bold, this is because so it stands out and so that the audience will notice it and will be attracted to it. They have also used the same text I feel this is because it then looks more professional`. I feel this magazine is aimed at the age range between 15-25 and both genders. I do not feel it is aimed at younger children as many of his songs have swearing and are about violence so I do not think he is aiming at younger children. I feel it is aimed at bother genders because both male and females like rap, he also does emotional songs this will be aimed more at the females as males are not really emotional. The genre of this magazine is R&B/Hip Hop. This is one of the most popular music genres.

Analysis double pag spread flavour

The first thing you see in the route of the eye in the title. The title is the most important piece of text on the page. As this is what attracts the readers and this is when they decide if they want to read about the article or not. So they have to make it sound good and catchy. Also using a big music icon makes it get more attention. The title is bold as this then will grab the audience attention more. The title is also in two different colours. This makes it stand out. ‘The perfect love song’ is in pink and is bolder than the rest of the title. I feel this is because this is the most important thing that will attract the audience more. I also think it is in pink because it is on about love and pink or red is represented by love and also this part is aimed more at females. The rest is in black because this is another bold colour that will attract the audience. The next thing you see in the route of the eye on the next page is Neyo’s face. I feel they have shown his face first so they know who he is and people then know who it is and will want to read about him. Most girls find him attractive and he is a massive R&B music icon so males will also look up to him and listen to his music. Also as most girls find him attractive males will also look at his fashion and will want to dress like him with the latest fashion. The next thing you see in the route of the eye in the primary optical area is what Neyo is wearing and also a quote that he says about Rihanna. I feel they have added the quote in as him and Rihanna have made songs together. It also shows there relationship and how close they are. He also says she is like a little sister this shows that they have a very close bond and this will make more people want to read about him as it mentions about Rihanna. He is wearing a suit in this picture. I feel he is wearing a suit because he looks smart and most ales do not like suits but if they see Neyo wearing one and females like it then they are going to wear suits to look like him. The next thing you see in the route of the eye in the terminal area is that text in the article. You can see that there is a title and how he is saying about how is easier to write a song if you are in love. This makes people think about his songs and how he must put emotion into them. In the 2^nd and 4^th hotspots are on the image of Neyo. I feel they have put the hotspots here because the image is the most important thing on the page as females will want to look at him as he is attractive and males will want to know the latest fashion so they will dress like him. The image is the most attractive thing on the page and this is what attracts the audience the most. If someone is flicking through the magazine and see Neyo they will then want to read about him. The 1^st and 3^rd hotspots are on the article. I feel this is because the text is also as important as the image as this is what the readers are going to be reading about. The text is all in black and pink. I feel this is because they make each other stand out. The layout of the magazine is different to other double page articles. As the conventional double page spread has the image in the middle whereas this article has the image on one side and the text on the other. They have done this so the image looks more dominate and stands out more as it is on its own. The colour scheme they have used it black, white, pink and grey. They have used white on the text page so that they text stand out and it is easy to read. I feel they have made the text pink and black because they are both bold colours that will attract the readers to the page this makes it stand out from other competition on the market. I feel they have made the second article background grey so that the image stands out and it will attract the audience more. Each part of a text has a subtitle. I feel this is to make it look more effective and have less text, because if the article had loads of text the readers will loose interest. Also this makes the subtitles standout and then the readers will read about them and see if they will want to read about the whole thing. This gives it more of an effect. I feel this target market is 13-18 as it is saying how to write songs and it does not say about his songs so I feel it will be a younger audience. The genre is R&B. It is aimed at both genders as boys will look at him as a fashion icon and girl will find him attractive.

Analysis contents flavour

The first thing you see in the route of the eye is a picture of Alexander Burke. I feel they have done this as she is a big R&B star as she was off X Factor and that is one of the most watched tv shows around. Also she is a fashion icon as people look up to her fashion as she is a celebrity and people want to be like and dress like her as she will have the latest fashion on. I feel by the audience seeing her first they will know there is an article about her so they will want to read about her. I feel this part of the page is more for the females. The next thing you see in the route of the eye is a picture of Chipmunk. They have put this next to Alexander burke because he is a different type of R&B singer and females will be attracted to him and males would prefer his music. I feel they have choose him because he is again another big R&B music icon for males. He also singers a different type of R&B so the readers will know it is about different things and just not of the same thing. The next thing you see in the title ‘CONTENTS’ this does not follow the conventions as it is normally the first thing you see so the audience know straight away that this is the contents. I feel the text they have use is good is because it is bold and does stand out, I feel it could have been a bit bigger as I feel this is the most important thing on the page and this means it needs to stand out the most. The colour that have used is blue. They used blue is bold and will attract the audience. Also I feel both genders like the colour blue which this will make both genders happy. The next thing you see in the route of the eye in the primary optical area is the list of what it features inside. This list mainly has just the music icons name and the page number next to it. This is good because it is then simple for the audience to under stand and they then know the other people in this magazine. This does not follow the conventions because they normally have a have a catchy and memorable phrase  so people then remember it and will want to read about it because they the title would not give to much away. Whereas on this contents page it just says who it is about not what it is or anything this may put some readers off.  It then goes down to a model who is fashionable and underneath this it says ‘good girl gone bad’ I feel this grabs the audience attention as people will want this style and will want to look like this model. The bad thing is that this person is not very famous and may not catch the audience attention this may put some readers off. I feel if it was a bigger celebrity then I would have worked better. Next in the route of the eye in the terminal area it is just explaining about how the artists changed her and also says the page number for ore information. In the 1^st and 3^rd hotspot they are on the images on the page. I feel they have put them there as it is unique to have images on the contents page so they will want this to stand out. In the 2^nd and 4^th hotspot they are aiming it on the feature list so the readers know what is inside and will wand to read it. The main colour scheme is blue and white. I feel this colour scheme makes the page look very boring, as the page is just white and I feel this makes it look plain and empty. I feel if they had more images or text on this page then it would not have been as plain. I feel they should have used more colours to make it stand out more and make it look more interesting.  The text they have used is all the same I feel this is to make it look more professional. I feel the text could have been bigger and bolder. For example the subtitles are not very big and I feel these are very important and need to be noticed. The language they use is trying to tease the readers to read the article. I feel this contents page did not do a good job and underneath each of the artists had to much information and wasn’t catchy enough. I feel this target market group was age between 14-20 I feel this because I don’t think the artists are aiming at young children. The genre of the magazine is R&B, it shows this by having to big R&B icons on the contents. The gender is both because there are artists for both genders.

Analysis front cover flavour

The first thing you see in the route of the eye is the title ‘FLAVOUR’. This title does follow the conventions as it is quite a catchy title this will also make you remember it. By having it a catchy name that other people remember it makes this magazine stand out from other competition in the market. The title is gold I feel it is gold because this is a colour stand out from other magazines on the market. Also gold makes it look more professional this will make more people want to buy it. It then goes down to the primary optical area. In the primary optical area it is the main picture. The main picture is of the band JLS. In the terminal area you can then see the name of the band, I feel this is because if people do not know who they are but would want to know about them if they are on the front page of a music magazine. The first two hot spots are on the two of the band members face. This is because they would want the readers to see the band members face this is so they know who they are. In the other two hotspots it shows what JLS are advertising. This will attract the audience as they will then want to read on. I feel they have chosen to have JLS to be on the front cover as this is the latest new boy band out, also they attract both boys and girls. As they are good looking as well girls will want to know and read about them. Most people know JLS as they were on the TV show ‘X Factor’. This TV show is aimed at all ages so many people will know them it also the most watch show on ITV. Also to attract the boys JLS have the latest trend and know all the latest fashion I feel this will attract boys as they will want to be in this fashion as well. I feel the target audience are mostly aimed at teenagers. This is because teenagers are most obsessed with the way they looks and for girls this is when they will more likely be attractive to the band. The band is quite young so again this will attract teenagers. The main colour scheme is gold, black and white. These three colours go well together and also look like very professional colours. It makes the magazine look very elegant and this will make it standout from other magazines in the market. The background is sliver and fades into white, again I feel this makes it look very elegant, also it makes it look more attractive so it will catch the audience attention. The colours of the costumes of the band also blend in well with the colour scheme of the magazine. The title of the magazine is in bold, this is because this need to stand out as they would want the audience to know what the magazine is. The name of the band is also in bold I feel this is because they wasn’t this to standout the most as this is what the main story is going to be about, also JLS are one of the most popular boy bands around and if people see there name on a magazine they will want to read about them. The rest of the cover lines are in white and not so bold but these also standout but can only read them if you are closer to the magazine. In the top right hand corner there is a date and the in capitals the word ‘FREE’. This will attract the audience as then they know there is a chance to get something for free and will then want to buy this magazine to see what they can get and how. The target audience is mainly aimed at teenagers and both genders. I feel this is because teenagers would want to know about the latest music and fashion. Also just above the title it has the text says ‘The no1 lifestyle guide for the young ‘. Just by reading this straight away you can see who the magazine is aimed for. The reason they have aimed it at teenagers as teenagers what to have the latest fashion and would want the trend of the celebrities. The reason it is aimed at both genders is because for boys they will look at the, for fashion icons and for females is because JLS are one of the most attractive boy bands so they will want to know everything about them. The use of text also makes it appeal to a younger audience. At the top of the page just above the title it says ‘Ambitious and cool’, every teenagers wants to be both of these thing so they will read about it so they can be like JLS. The genre of this magazine is hip hop and R&B this is the most popular music genre.

Ana double page spread

The first thing you see in the route of the eye is the title of the article. I feel this is the first thing you see because this is the most important text on the page. The text is in white and the background is a deep pink. I feel this article is aimed more at females so they use the pink to attract them. The whole title is in capital letters this is because they want it to stand out. Her name is bolder than the rest on the title. This is because this is who the article is about and she is also a big R&B icon so when people will see the name they will want to read about her. By the title you can understand that it is going to be an interview. They have made it an interview as the audience then know she is saying it and not just the press so they will want to read the article more if they know Nelly has been saying it herself. Underneath the title it explain what type of music Nelly had done so again this will make a larger audience. She has mainly done R&B though. The next thing you see in the route of the eye is two pictures of Nelly in the past when she was doing different genres.  I feel they have showed this to show how different Nelly looks now and what type of person she looks. Also I feel it is trying to show that people change as they get older. Also by having old pictures attract more people as they will want to see what she looked like when she was a little bit younger and if she has changed much. The next thing you see in the route of the eye in the primary optical area is the picture of Nelly Furtado. This picture is taking up most of the double page spread. They have done this because they want this is stand out the most on the page and by doing this they have made the image large and dominate. Nelly is also very pretty so girls will want to look like her and dress like her, and boys will find her attractive so boys will want to read about her. The image follows the conventions as she it looking directly at the camera. The reason they have done this is so that she is connecting more with the audience and also makes it look more effective. As people look up to Nelly and want to be like her they will want to be like her and wear what she wears and have there hair like hers, The next thing you see in the route of the eye in the terminal are is another picture of her when she was younger. I feel they have separated this image from the other two and she looks the worse here, On the image it says ‘ She was young she didn’t know better, Ok?’ I feel this is making a joke out of it and the audience then laugh and how everyone dressed like this as all celebrities and people just want to wear the latest fashion. The next thing you see in the terminal area is a question saying “How did you feel about people criticising you for ‘going urban’?” I feel they have put this question in the terminal area because this is when she decided that she wanted to do R&B music, so her fans then realised that she did get criticised for it and this will make people feel sorry four her. The 1^st and 4^th hotspots are aimed on the large recent image of Nelly. I feel they have put these hotspots here so everyone can see what she looks like now and how she has changed and how pretty she is so people will then look up to her and want to be like her. The 2^nd and 3^rd hotspots are on the older pictures of her. I feel these are in the other hotspots to show how much she has changed and how she did go through different stages of genre but she has now decided what one she wants to stay with because now she is old enough to make the decision. The colour scheme they have chosen was deep pink, white and black. I feel they chose this colour scheme because each of these colours are bold and will catch the audience attention. Also each colour makes each one stand out. Also as I feel it is aimed more at females there are more feminine colours. I feel they have put the image in the middle and then the other half of the article on the other side as then the image is in the middle and stands out more also it makes it look like there is less text. One side of the text is mainly about her and the other side is about her music. The article is an interview. I feel this make it more effective and get more readers. Also there is more pictures to grab the audience attention rather than mostly text. The first part of the article is about the song that got he famous. “I’m Like A Bird struck a chord with listeners. My album could have been forgotten about if it wasn’t for that.” This makes then you think without this song she may not have been famous and where she is. Also this song is very different to R&B so it also shows how she has changed. The second part of the article is when she decided to do R&B music. This is when she done a song with Timberland he is also a big R&B icon. Each one of the questions are in bold and the answer is not in bold. I feel this is so the readers read the questions first and if they like the question they will read the answer. Also the questions are on different things so that the audience do not get bored with the interview. I feel this articles target market is 14-20, this is the age that you start to read about celebrities and also this is when you want to be like them and dress like them as they wear the latest fashion. The genre of this magazine is R&B. The gender for this magazine is both male and female but I feel it is aiming more at females.

Analysis of contents

The first thing you see in the route of the eye is the word ‘contents’, this is because this is the name of the page so this would be the most important thing on the page. If the page does not have the contents the readers will not be sure if it was a contents page or not. The word ‘contents’ is in a very unique way. I feel this is so it attracts the audience more so they will think the magazine is unique the whole way through. This makes the magazine stand out from other competition in the market. The next you see in the route of the eye in the primary optical area it has the list of what features a re in the magazine. This is conventional for all content pages. This feature list is not very long and does not advertise many articles inside the magazine, this is un conventional thing. Underneath the feature list it has a list about fashion. I feel the reason they have a fashion list as people will want to know about the latest fashion and will want to dress like the celebrities and would want to like there life like there’s. The next thing you see in the route of the eye in the terminal area is a music icon. I feel the reason they have put her on the contents page is because the readers then know who the main article is going to be about. The pose she is doing is her laying on her back with her legs up I feel the reason t hey have done this is because males will then be attracted to her and will then what to read about her. The 1^st and 3^rd hotspots are aimed on the music icon, I feel this is because they want the audience to connect with her and this will attract more people. She is also a fashion icon so females will want to be like her. The 2^nd hotspot is aimed on the title contents this is because it is in a very unique style so it will be unique and will stand out from other competition in the market. It also makes the magazine look unique and interesting. The 4^th hotspot is on the fashion list this is because again this is unique as most music magazines only have a feature bit but this magazine also has a fashion part so the readers will be able to know about the latest fashion. This again will make it stand out form other competition.  The music icon is also an attractive and is wearing fashionable clothes and jewellery. I feel they have done this because females will then look up to her and would want to look like her such as her make up and hairstyle also the things she is wearing. The readers will also know that this magazine will have pieces about fashion so they can take tips and can dress like her.  I feel this will attract more readers as people will want to be like her and will look up her. The main colour scheme they have use is black, sliver and white. I feel this is because it makes it look very elegant and makes it look more mature. This will attract more people as this magazine colour scheme will stand out. The colours all work well together and make each colour stand out more. Also by using a dull colour as the back ground they dull it makes the image standout more. Having a large dominate image on a contents page is not conventional. I fell the reason they have done this is because it makes the magazine look unique and stand out from other competition in the in the market. The Text they have used is mainly black this is because it makes the writing stand out on the background. Except the title of the page is in white I feel this is because this then makes the title stand out the most which is what they are trying to do as it is the most important thing on the page. All the writing they have used is bold, this is so it stands out and the audience will notice. The type of language they have used in the feature list is normally catchy and memorable and short, this is so the audience will remember it and also if it has a catchy name they will then want to read about it this will make them have more readers.  They have not used a lot of text I feel by doing this will attract the audience as most people would not to stand and read it if there was an essay of writing but by  having short text this will attract there audience. I feel the age range is 14-20. I feel this is because this is when people are most obsessed with the way they look and t hey will always want to look good like celebrities. I feel it is aimed at both genders as most male and females would want to know about the latest R&B music and fashion. Also by attracting both genders makes a wider target market group which then will get more readers.

analysis

Conventions of a music magazine:

·         Big title so you can notice it.

·         Short, memorable  title.

·         Large, dominant icon, making clear the title of the magazine.

·         Subject’s face can be easily and clearly seen, with eye contact.

·         Large, dominant, full page image of one of the main articles in the magazine (with a band displayed).

·         Bright colour scheme what stand out.

·         Thumbnails of other important articles.

·         Language techniques used to anchor articles.

·         Teasing Contents.

• Competitions and free gifts.

The first thing you see in the route of they eye is the title. This is because this is the most important thing on the page as they will want the audience to know straight away what the magazine is called as they when they are talking about it to other people they will then mention the name and this will attract more people. The title does follow the conventions as it is short, catchy and memorable this then plays in the readers head and will then remember it. The title is in a bright pink. I feel this is so it stands out and will catch the audience eye and attention. It also makes it stand out from other competition as it is really bright. The type of text they have used is very unique, this is so the audience think that the magazine is unique and will want to read it. The title also has the word ‘rap’ in it that is a type of R&B singing so again will attract the target audience. The next thing you see in the route of the eye in the primary optical area is the celebrities name ‘Christina Milian’, she is a massive music icon for R&B I feel they have put her name in the route of the eye is because then the audience will straight away know that the main article is going to be about her. Also a lot of females look up to her and will want to be like her. The text is also the same colour as the title which is bright pink I think this is because they want this to stand out as people will want to read about her. Pink is also a feminine colour which makes she is a feminine girl. It then goes down to the image. This image is both conventions and not. It is conventional because it is a large dominate icon that takes up the whole page. I feel the reason they have done this is because she then stands out on the page and the target market will notice her and will then want to read about her. The reason it is not conventional is because she is not making eye contact as she is wearing glasses. I feel this still works just as well because she is still facing the camera and also she is wearing glasses so it makes her fashionable. The pose she is doing is with her finger over her lip, this is because her article is about he ‘secret’ so by having her on the front cover with this pose I feel it makes it more personal and then everyone will want to know about her big secret. Also it makes the audience feel like no one else will know only if you read this magazine. The next thing you see in the route of the eye in terminal area is “CLASS OF 2009” and then music icons underneath. They have done this because this was the year this magazine came out so people will want to know about these artists and what they are going to do as soon as possible as they will ant to be the first person to know. The next thing you see in the terminal area is the end of another big article teaser. The teaser is again about a massive music icon that people will want to know about. If the readers know that the magazine is going to be full of articles full of massive article they will want to read this magazine so they are up to date with the latest music. In the first spot it is aimed on Christina Milian hand on her pose this is because the main article is about her big secret so they will want the audience to know that they are not making it up so by having her on the front cover this then makes the audience also makes the audience feel more involved. The 3^rd hotspot is also on her but this on is on her body. I feel this is trying to show her fashion sense so everyone will wan to dress like her as she dresses in the latest trend. The 2^nd and 4^th hotspots are both on each different teasers, I feel this is because these teasers are the main attraction to get the audience attention so they will want the attention on the teasers. The background of the magazine is very unique. Most magazines just have a simple colour but this magazine has a pattern which will make it look more interesting rather than one colour. The only bad thing about this pattern is that it makes some of the writing on the cover hard to read as some of the text is black and the pattern is black and white. I feel if they used colours for this pattern it will make the picture and text look dull but by having it black and white they have made the images and text on the page stand out. The text they have used is mainly all the same. They have used a different type of text of the title. This makes the title stand out the most as it will have to as it has to stand out most on the pages. The text is mainly all black. I feel this is because black is one of the boldest colours so this will make it stand out. The main article is in pink as it is about Christina Milian as this article will have to stand out the most this is the one that will have to advertise the audience to read the magazine as she is on the front cover. The main colour scheme is black, pink, white and purple. I feel they have used these colours as they all stand out. Pink and purple are both feminine colours. I feel they have made feminine colours as there is a female on the front cover and they will want the audience to know that she is feminine. Pink and black is used for the text as these will make it stand out from the background. The purple is used for the background on some important text. This is so this text stands out. Such as ‘My Secret is” I feel the reason they  have done this is because this text is important so the readers know there is a secret and if you buy the magazine you will be able to find out about this secret. The genre of the magazine is R&B/ Hip Hop. The age range for this magazine is 15-20, this because many of these songs have swear words in. Also this is the age wear they are most obsessed with the way they look and will want to be like celebrities. Also this is when they are most involved with music and want to know about the latest tune. The gender for this magazine is both male and female. I feel this is because Christina Milian is aimed for the females but the other teaser such as the Soulja Boy males will be interested. But male might be attract to the female and females might be attracted to the male. I feel by having both genders makes the magazine more popular.